Let the free market do what it does. If there is a demand for commercialized sports then it is what it is. But my caveat to that is if demand falls or simply fails to live up to expectations then teams should end or sports should fail instead of taxpayers being asked to prop up or pitch in.

The commercialisation of sports opens it up to a wider audience, increasing its popularity thanks to the (mainly financial) support of sponsors.

The very nature of commercialization is that it creates jobs. Jobs for the community in the merch stands, making uniforms and stitching up footballs. It also supports businesses by providing them with an audience to advertise to, and refines that markets interests so the marketing they use is specific to their interests. Also, it helps Rupert Murdoch get richer by having to pay to access sports being televised. GO RUPERT! FOXTEL!!! WOoo......

Also, it gave alcohol companies opportunity to put their brand on headbands and hats.

It gives professional athletes an opportunity to travel around the world to represent our nation through all the funding and profits of commercialising the sport.

The commercialisation of sport is positive as it promotes an active and healthy lifestyle to people around the world. It also creates jobs through huge sporting events and creates a sense of unity within different countries and regions.