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Although it is true that certain facilities wiil be under-utilised, the facilities built could still be used to train more athletes and sportsmen, hence, allowing them to perform at their full potential to prepare for future competitions. With better competitors, the sports event would be more exciting and entertaining to the viewers and this would generate revenue to the country especially if it is the one hosting the event. This would potentially lead to economic growth. In China, the commercialisation of sports was also a strategy to increase its 'soft power' which is the ability to affect others to obtain the outcomes China wants. It has helped China to appear more attractive to other countries and this is the first step for China to build political relations with other countries, making it beneficial for them.
Rebecca Lim 09S04
The revenue of a country would increase due to the commercialisation of sports as more international competitions will be held in the country. Advertisements of the tournament or competition would interest more foreigners and bring in greater revenue. This would be beneficial to the country's economy. It was evident for the Beijing Olympics held in 2008 where many people turned up for the major event due to commercialisation; hence, contributing to China's economic growth.
Rebecca 09S04
I am probably a good person but I haven't taken the time to fill out my profile, so you'll never know! |